So then, Pea visited a local drug store today and the cosmetic consultant lady was kind enough to provide me some free anti-aging serum samples of various brands to try. From reading the brochures alone, I am quite convinced by the new Shiseido Future Solution Eye & Lip serum. As you know, Shiseido is one of the oldest and most reliable skincare lines in Japan. Based on my research, however, a small jar of this new skincare range (15mL) can cost up to $150.
Moving on to the next brand, Elizabeth Arden new Prevage anti-aging range. It incorporates advanced idebenone technology in formulating the cream. Theoretically, the cream should work perfectly as idebenone is a strong antioxidant. As I skimmed through the brochure, I find this particular paragraph quite interesting and instantly decided to give it a shot and see if it does prevent and reverse my aging process. It is not a cheap option too!
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The launch of ELIZABETH ARDEN Prevage earlier this year caused a minor media frenzy. It contains idebenone, a synthetic derivative of CoEnzyme Q10 (ubiquinone), said to be the most potent antioxidant available in the skincare industry today.
- Clinical trials of Prevage (used in conjunction with sunscreen) found some promising results in terms of reversing signs of photoaging, although they acknowledged that at least some of the effect could be attributed to the moisturiser base.
- If that’s not exciting enough, the trials tested the product in its finished form — that is, the product you buy is exactly the same as what was tested, unlike many other studies where the active ingredient is tested in some form or other but then used in different bases and at different concentrations when it hits the market.
- At $200+ for 50 mL, it’s certainly not cheap, and if you’re game to try it at that price it’d be worth doing your own comparison test to check whether a moisturiser and/or a sunscreen was just as effective on your particular skin. But we’d like to see more and better research on this before people spend their money.
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